Unlocking Sustainability Success: How Optimised and IBM Are Driving Change
Added Friday 05 December 2025
In today’s business landscape, sustainability isn’t just a corporate checkbox—it’s a strategic imperative. Yet, for many organisations, the journey to net zero begins with a challenge: managing complex, fragmented data. Without clean, reliable information, even the most ambitious plans can stall. That’s where Optimised and IBM step in.
The Data Challenge: Why Spreadsheets Fall Short
For years, businesses have relied on spreadsheets to track energy and carbon metrics. But as Richard Jack Whittingham, Senior Sustainability Data Analyst at Optimised, explains, this approach quickly becomes unmanageable:
“Excel works for a handful of data points. Scale that across multiple regions and departments, and it becomes chaos—errors, version control nightmares, and slow decisions.”
The reality? Sustainability data is too critical to risk on outdated tools.
Enter Invisi: IBM’s Carbon and Utilities Data Powerhouse
Optimised has partnered with IBM for over a decade, leveraging Invisi, a robust system designed to manage everything from Scope 1 to Scope 3 emissions. Its flexibility is unmatched—handling thousands of meters across dozens of countries while accommodating regional differences like metric versus imperial units.
This isn’t just about reporting. It’s about creating a single source of truth that empowers smarter decisions.
Beyond Compliance: Driving Real Business Change
Clean data is the foundation for transformation. With accurate insights, organisations can optimise procurement, improve operational efficiency, and plan credible net zero strategies.
“When you trust your data, you can act with confidence,” says Whittingham. And that confidence translates into measurable impact.
The AI Advantage: Smarter Compliance at Scale
Invisi is evolving fast. AI now plays a pivotal role, especially in Scope 3 classification. A new feature uses large language models to read uploaded documents and generate ready-to-submit text for frameworks like CSRD—streamlining compliance like never before.
This is more than automation; it’s intelligent sustainability.
Why Businesses Need to Act Now
The message is clear: ditch the spreadsheets. “You need a system that grows with you, keeps your data clean, and sets you up for success,” Whittingham concludes.
With Optimised and IBM, sustainability isn’t just achievable—it’s scalable.
Watch the Full Conversation
Explore the insights in our exclusive video session with Richard Jack Whittingham and discover how Optimised and IBM are shaping the future of sustainability.
Book a free online consultation with Optimised here:
