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How to make the right choice when choosing your digital e-Commerce platform
Digital eCommerce is big business and the opportunities are significant. To survive and thrive, businesses need to be agile to adapt fast to ever changing trends, requirements and customer expectations.
By DeeperThanBlue READ MORE -
Is your data a liability or an opportunity?
There’s lots of conversation about the commercial potential of incorporating innovations in AI and robotics to offer new services more efficiently. But layering ground-breaking technology on top of an unsound data infrastructure is the quickest way to fail.
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Convert and retain - getting the online customer journey right is key to building loyalty.
Facing fierce competition for their share of consumer spend, e-tailers and others with an ecommerce operation make a significant marketing investment around seasonal events such as Cyber Monday, Christmas and the Boxing Day sales.
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SMS is dead. Long live... SMS?
SMS has long been a topic of contention for marketers. With the advent and rise of social media companies like Facebook and Twitter, not to mention the titan WhatsApp (itself acquired by Facebook in 2015) the value of marketing communication by SMS has been fiercely debated.
By Purple Square Consulting READ MORE -
Ready to Dominate your Data?
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Evolving your eCommerce solutions will ensure success
As the retail landscape continues to change and become more competitive, we caught up with IBM Partner, DeeperThanBlue, to discuss the importance of adapting to change.
By DeeperThanBlue READ MORE -
PSD2 is coming: For European financial services providers, the time to act is now
Recent changes in the UK retail banking sector are about to be followed by radical new regulatory standards being rolled out across Europe in 2019. IBM and Business Partner Prolifics are leading the way with a new solution that can ease the pain of compliance for over 4,000 financial institutions.
By Prolifics READ MORE -
How well do you know your next generation of customers?
Trying to get inside the mind of a teenager is most people’s idea of a thankless task. Let’s face it, they’re fairly impossible to communicate with and even if you’re willing to give it a go (perhaps they’re your own children and you don’t have a choice?), do they actually want you to talk to them?
By Purple Square Consulting READ MORE -
Business chiefs braced for Brexit
New research indicates that nearly two-thirds of UK businesses are turning to IT to help them handle the double whammy of Brexit and falling customer demand.
By MHR Analytics READ MORE -
Replacing hunches with hard data
Simon Harrison, Operations Director, explains why DeeperThanBlue, a leading implementer of IBM technologies, has launched a dedicated Analytics Practice to drive clients’ business performance and growth.
By DeeperThanBlue READ MORE -
Will your customer’s house-move be the end of a beautiful relationship?
Tighter data protection has made approaching prospects through low-cost, below-the-line channels, such as email, a tricky business. With customer acquisition harder than ever, retaining your existing customers becomes the top priority.
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What does AI mean for your business?
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Giving finance the freedom to fly
Finance teams are facing challenges as digital transformation becomes critical for competitive advantage. IBM Institute for Business Value report this is something that finance leaders are not only aware of, but actively seeking solutions for.
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From data exchange to value exchange
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Everyone is talking about PEPPOL Are you
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Can Augmented Analytics help to plug the UK skills gap
There’s been huge publicity around the digital skills gap with data scientists in high demand. So why is this skills gap such a huge issue for so many organisations?
By MHR Analytics READ MORE -
Can’t get the right employees with the right skills?
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Management Accounts in the Digital Age
How much do you and your colleagues look forward to receiving and reading the weekly management pack from your finance team? Or if you work in finance, how much do you and your team look forward to generating and distributing those reports?
By Budgeting Solutions READ MORE -
Podcast Series: Episode 10
Host: Richard Holmes, Business Development Director IoT, UK/Ireland, Arrow. Guest Speakers: Glen Burson, UK Chief Technology Officer of ecommerce services provider Salmon, and Alex Rutter, Director of Watson Customer Engagement UK & Ireland at IBM.
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The GDPR is coming but there’s no need for panic
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The Future of Cyber Security: In Safe Hands?
It seemed particularly pertinent to be writing this blog in the week that Theresa May outlined her vision for education.
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Cloud or On Premises – Which is best for you?
Many of our customers ask us the classic question ‘’which is better – a cloud or on premises deployment?’’. Realistically, the question they should be asking is ‘’which is better for us?’’
By InfoCat READ MORE -
Is the BI promise turning into a BIg problem?
Many organisations are finding themselves in the tricky position of needing to curb the explosion of self-serve BI technology.
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The Customer Engagement Conversation - CVM
In the third of a series of articles around customer engagement from a marketing perspective, we talk to Customer Value Management specialists, CVM People.
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The Customer Engagement Conversation - GBG
In the second of a series of articles around customer engagement from a marketing perspective, we talk to identity data intelligence specialists GBG.
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Podcast Series: Episode 9
In this IT Insider podcast, David and Richard discuss the growing urgency for organisations to prepare their infrastructure so that it can support digital innovation and drive competitive advantage in an increasingly mobile-centric world.
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The Customer Engagement Conversation - Purple Square
Article around customer engagement from a marketing perspective, we talk to Purple Square Consulting, a professional services organisation focused exclusively on IBM Watson Marketing
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Podcast Series: Episode 8
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Hottest Technology Trends for 2018 - Part 1
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Hottest Technology Trends for 2018 - Part 2
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We wish you a prosperous and secure 2018
I don’t think anyone will easily forget the WannaCry cyber attack, which managed to disrupt 34% of NHS trusts back in May 2017. It must surely be a strong contender for the award of UK’s Biggest Security Breach 2017.
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Transactional Drop Off Rates and Implications to Revenue
